Published January 28, 2026

Top 2026 Housing Markets for Buyers and Sellers

Author Avatar

Written by Vicky & Paul Kustov

Top 2026 Housing Markets for Buyers and Sellers header image.

Massachusetts Housing Market Outlook for 2026: Why Local Matters More Than Ever

Who doesn’t love a top 10 list? Especially when it comes to real estate. But before you dive into national rankings for the 2026 housing market, there’s one important thing Massachusetts homeowners and buyers need to know:

There isn’t one housing market in 2026. There are many—and Massachusetts is its own story.

Experts agree that 2026 is shaping up to be one of the most geographically divided housing markets in years. Some regions are clearly favoring sellers, while others are finally creating breathing room for buyers. And in Massachusetts, those shifts can vary dramatically from town to town.

As Selma Hepp, Chief Economist at Cotality, explains:

“Looking ahead to 2026, regional differences will remain pronounced, with demand favoring areas that offer both economic opportunity and relative affordability.”

That couldn’t be more true across Greater Boston, the North Shore, MetroWest, and surrounding suburbs.


What Seller-Friendly Markets Mean for Massachusetts Homeowners

Nationally, Zillow has identified several metro areas where sellers are expected to have the upper hand in 2026, driven by strong demand, limited inventory, and faster sales.

Here in Massachusetts, many well-located communities—especially those with good schools, commuter access, and limited new construction—continue to show seller-leaning conditions, even as the overall market normalizes.

In these types of MA markets, sellers can typically expect:

  • Strong buyer demand despite higher prices

  • Shorter days on market for well-priced homes

  • A higher likelihood of selling close to, or above, asking price

That doesn’t mean every home sells instantly. Preparation, pricing strategy, and local expertise still matter more than ever—but sellers who do it right are positioned well in 2026.


Where Massachusetts Buyers (Especially First-Time Buyers) May Find Opportunity

On the other side of the equation, Realtor.com highlights several markets nationwide where buyers—particularly first-time buyers—may finally find more opportunity this year.

In Massachusetts, that opportunity often shows up in more price-sensitive towns, transitional markets, or areas with growing inventory, where buyers are seeing less competition than in prior years.

Buyer-friendly conditions typically include:

  • Slightly more inventory to choose from

  • Less intense bidding wars

  • Greater room for negotiation on price or terms

For first-time buyers who’ve been waiting on the sidelines, this shift could be what turns “someday” into a real plan—especially with the right guidance.


Why National Top 10 Lists Don’t Tell the Full Story in MA

Not seeing your city—or even Massachusetts—on a national list? That’s okay.

These rankings are broad snapshots. In a state like Massachusetts, market conditions can change block by block, not just city by city. A home in Burlington can behave very differently from one in Boston, Andover, or Woburn—even in the same month.

And no matter which way the market leans locally:

  • Sellers in more buyer-friendly towns may need to be strategic with pricing and presentation.

  • Buyers in competitive areas still need strong offers and smart timing.

That’s why working with a local Massachusetts real estate expert makes all the difference.


Bottom Line

The 2026 housing market isn’t one-size-fits-all—especially in Massachusetts.

Local conditions matter more than ever, and the right strategy depends entirely on where you’re buying or selling. Whether your market favors buyers or sellers, having a clear, localized plan can put you in a strong position.

If you’re thinking about making a move in Massachusetts in 2026, let’s connect and talk through what your specific market looks like.

home

Are you buying or selling a home?

Buying
Selling
Both
home

When are you planning on buying a new home?

1-3 Mo
3-6 Mo
6+ Mo
home

Are you pre-approved for a mortgage?

Yes
No
Using Cash
home

Would you like to schedule a consultation now?

Yes
No

When would you like us to call?

Thanks! We’ll give you a call as soon as possible.

home

When are you planning on selling your home?

1-3 Mo
3-6 Mo
6+ Mo

Would you like to schedule a consultation or see your home value?

Schedule Consultation
My Home Value

or another way